Category: Events

White Lightness

We are delighted to inform you that the spectacular installation White Lightness created by Assopiuma, which was designed by Ilaria Marelli on the occasion of the recent Milan Design Week received great interest and appreciation from all visitors. In the stunning setting of Palazzo Visconti, which recorded 40,000 visitors, guests were able to enjoy an immersive experience in the name of “lightness”. 

 

Embraced by a swirl of dancing feathers, two soft white quilted islands were framed by luxuriant green plants, a symbol of the feather’s natural origin, sustainability and complete biodegradability.

 

 

Embraced by a swirl of dancing feathers, two soft white quilted islands were framed by luxuriant green plants, a symbol of the feather’s natural origin, sustainability and complete biodegradability. The final purpose of this project by Assopiuma – an association founded in 1981 to promote and certify high-quality furniture paddings and bedding – was to intuitively convey, with just a few essential elements, the values of sartorialism, comfort and sustainability of high-quality down and feather products, which are 100% Made in Italy, certified to protect the end consumer and 100% biodegradable.

Cover Photo Lorenzo Vimercate,
Central photo Luca Casonato. 

 

 

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